MOTHERHOUSE MAGAZINE News 3/31 (Fri.) Opening of a new store at Ciminto Hiroshima, the first store in the Chugoku region!

3/31 (Fri.) Opening of a new store at Ciminto Hiroshima, the first store in the Chugoku region!


The former Hiroshima Municipal Baseball Stadium was once a civic ballpark and is still a long-time favorite as a gathering place in downtown Hiroshima.
At the former site of "Cimint Hiroshima," which will be opened with the aim of creating a familiar and friendly place, MOTHERHOUSE will also open its first store in the Chugoku and Shikoku regions.


Your first store in Chugoku and Shikoku. All categories are available
MOTHERHOUSE will open stores in Chugoku and Shikoku for the first time since the brand was launched.

Jute and leather (cowhide), to comfortable clothes made of Indian cotton "kadi", to chocolates, you will find all categories.

■Comfortable space that combines "Hiroshima-ness
The interior of the restaurant, with its organic curved design for a comfortable stay, was inspired by the "river" of Hiroshima, the city of water. The walls are plastered with oyster shell powder and folded paper cranes from the Peace Memorial Park.

In the exhibition space of "process pieces" that shape products and stores, visitors can feel the story of manufacturing with the country of origin of MOTHERHOUSE.

Yasuda Girls' High School "MOTHERHOUSE Opening Project
"To know what kind of people and what kind of thoughts go into the making of a single store."
Hiroshima: "Learn about the world through activities outside of the school. "Through activities outside the school, we will learn about the world, and learn about Hiroshima from the world's perspective."

The "MOTHERHOUSE Opening Program" was started for such a goal,
Eleven students from Yasuda Girls' High School participated in our open preparation.

To make leaflets to give to customers,
I interviewed people involved in the store, such as craftspeople in developing countries and the store design team, and wrote articles about them,
He also uses a traditional construction method called "hanchiku" to produce fixtures for use in his stores,
Together we have had a variety of experiences that cannot be had only at school.

Please visit our store to see the finished leaflet and fixtures.

■Opening commemorative novelty gift
MOTHERHOUSE For purchases of 3,300 yen (tax included) or more at the Ciminto Hiroshima Store,
A leather charm, exclusive to Cimint Hiroshima store, will be given away.

マザーハウスシミント広島店オープン記念ノベルティー レザーチャーム
*Limited quantity. Will end as soon as they are gone.

■Opening Commemorative Event to be held
MOTHERHOUSE Celebrating the opening of the Ciminto Hiroshima Store
A talk event by Daisuke Yamazaki, Vice President, will be held.

Date & Time: 4/1 (Sat.) 13:00 *Scheduled to last about 1 hour
Cost: Free of charge
Details: To apply, please contact this way (direction close to the speaker or towards the speaker) Please check from

■ MOTHERHOUSE Ciminto Hiroshima
Opening date: Friday, March 31, 2023
Location: SHIMINT HIROSHIMA A Building 1F, 5-25 Motomachi, Naka-ku, Hiroshima City, Hiroshima Prefecture

Inquiries regarding this matter
MOTHERHOUSE Customer Service
Phone number: 03-6240-1415 (weekdays from 10:00 to 17:00)
Email :

SNS & MAIL MAGAZINE 最新情報をお届けしています
メールマガジン サンプル